class 6

Social Media Marketing Agency Proposal

1. Introduction

We are a professional social media marketing agency dedicated to helping businesses build a strong online presence, increase engagement, and generate leads through strategic content, paid campaigns, and analytics-driven performance.

2. Objectives

• Build brand awareness on major platforms (Instagram, Facebook, LinkedIn, etc.)

• Grow followers and community engagement

• Generate leads and conversions

• Improve brand consistency and visibility

• Deliver monthly analytics reports and recommendations

3. Scope of Work

A. Account Setup & Optimization

• Profile optimization (bio, links, images)

• Branding consistency across platforms

B. Content Creation

• Content calendar planning

• Custom graphics, reels, carousels, stories

• Copywriting for captions and hashtags

C. Posting & Scheduling

• Regular posting (frequency based on package)

• Platform-specific strategies (IG, FB, LinkedIn, Twitter, etc.)

D. Community Management

• Responding to comments & messages

• Engagement with audience (likes, shares, DMs)

E. Paid Advertising (Optional)

• Ad strategy and audience targeting

• Creative design for ad campaigns

• Budget optimization and performance tracking

F. Reporting & Analytics

• Monthly performance reports

• Audience insights & growth tracking

• Strategy recommendations

4. Platforms Covered

• Instagram

• Facebook

• LinkedIn

• Twitter (X)

• YouTube Shorts / TikTok (optional)

5. Packages & Charges

Note: Ad spend is separate from service charges and billed directly via ad platforms (Meta Ads, Google, etc.)

6. Why Choose Us?

• Dedicated account manager

• Creative, data-driven strategy

• Transparent

parichha manthan